A Timeless Icon of Refreshment and Joy

Being one of the world’s most successful brands, Coca-Cola has made history as a marketing and merchandising champion. In 1886, the pharmacist John Pemberton created the recipe for Coca-Cola by chance, completely unaware that he had just invented what was going to become the world’s most famous soft drink. With the original recipe―which is kept top secret in a safe in Atlanta to this day―Pemberton laid the foundation for a story of unparalleled success.

Coca Cola - In Bottles Yellow

Dominated by a yellow background with hints of rust along the edges, this design features the classic Coca Cola bottle and a crate of bottles. The slogan “Delicious Refreshing” and the phrase “In Bottles” emphasize the distinctiveness of Coca Cola’s glass packaging in its early days, providing a nostalgic nod to how the brand marketed its ready-to-drink format.

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